For over 9,000 years people have been gathering around this simple, delicious drink, the oldest known alcoholic beverage in human history. Now you have it in your hands, connecting you to multitudes of generations. People that have come together in the twilight hour, as their primal nature is awakened, sharing sacred moments of life's unfolding mysteries.
Just as silent as the owl, time passes without our notice, and yet, this recipe has been carried through it all. Its flavor is playful, like the coyote, wild and primitive, yet refined and elegant in its simplicity. As you sip on Lux, embrace the wisdom and joys of your ancestors, and share this day with family and friends, as has been done with mead for millenia.